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Top Local SEO Strategies Your Biz Can Benefit From?

At this point, the power of not only SEO but local SEO in particular is far too important to ignore. As of 2019, about 46% of all searches on Google involve people looking for local information. A massive 88% of the people who find your business via a local search on a mobile device will either call or visit within the next 24 hours according to that exact same study. So not only is local SEO a great way to help the right people find your business in the first place, but it's also a perfect opportunity to rocket them down the sales funnel and move them closer to a sale than ever. But if you really want to make sure that your local SEO efforts are optimized in 2019 and beyond, there are a few key things you'll want to keep in mind. your best local seo strategies for the new year The most immediate thing you should do (if you have not already done so) involves adding location pages to your website. If your business operates a physical location within a particular city,
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Does having a social media presence have any direct impact on your search engine rankings?

If you were to ask that very same question on Google right now, the answer would be... questionable. Social media is a huge part of the work we do here at Christopher August and because of that, we can definitely confirm that producing unique quality content does, in fact, help your larger SEO efforts. Likewise, there are many ways that social media can actually have a profound impact on your overall organic search visibility. You just have to keep a few key things in mind, of course. social media drives traffic to your website Including links to your website on your social media platform can have a big impact on the amount of traffic you receive. If Google sees that people are visiting your site, it naturally improves your rankings as a result. Make an effort to keep your social profile as strong as possible and you'd be surprised by the difference this can make. The more natural traffic and engagement you drive to your site, the better the res

Client Spotlight - Unique Printing and Labels!

Since 1977, Unique Printing and Labels located in Greenfield, Indiana has provided Roll Flexographic and Sheetfed Offset Print manufacturing. UPL’s recent addition of Digital Printing continues to give their clients the print solutions they need to establish brand identity, attractively label their products and facilitate ongoing day to day business function. Their printing capabilities, integrated with in-house bindery solutions, allow Unique Printing & Labels to serve their customers from print media development to finished solution. Unique Printing and Labels - Printing Capabilities Commercial Offset Printing  Offset printing is the most common form of high-volume commercial printing, because of its high quality and efficiency. Unique Printing and Labels offer a variety of high-quality paper stock to choose from, including matte, woven or glossy finishes, metallics, fluorescents and a variety of colors. They can custom finis

Why Keyword Research Is So Vital In Digital Marketing?

This question “Why Keyword Research Is the Most Important Part of Digital Marketing ?” , actually baffles us from all the angles. My God this is the biggest question of all, Why? Well for starters we see two things in the title of the article. keyword research & digital marketing The truth is that the entire science of digital marketing is tied to keywords. Keywords are the holy grail of the digital marketing and digital mass communication systems. Nothing in the world of digital marketing would move without keywords. The audience and the marketers only have one thing to reach each other in the digital world and that's the keywords. Keywords are like addresses that you give out and seek to reach your destination online. Having the wrong keywords in your web presence is like sending the wrong address of your shop to your customers. Visitors will come but they won't serve any purpose, and the right ones will never reach you. It's that serious. See keyword res

Welcoming New Digital Marketing Clients

Welcome New Digital Marketing Clients Our Boutique Digital Marketing Agency Located In Indianapolis, Indiana is Growing And We Want To Share Some Info About Our New Clients So You Can Learn And Benefit From These Growing Brands.  Our New Digital Marketing Clients... 1. Bridges Of Hope Treatment Center: A drug and alcohol treatment center located in Anderson, Indiana. Bridges of hope offers cutting-edge programs and treatments that are designed to fit the needs of the individual. They aren’t just treating a disease, they are treating people. Their programs are flexible, integrating health and wellness, family participation, unique therapies and 12 step programs. 2. Nelson Alarm: Nelson Alarm is located in Indianapolis, Indiana and prides itself on being a full service provider of quality burglar and fire alarm systems throughout Indiana. Our motto says it all "Only The Best!" Our team of technicians under

3 SEO Mistakes To Avoid

In terms of website visibility and the ongoing success of your business, SEO (search engine optimization) is still one of the most powerful assets you have available to you in the modern era. Having said that, the SEO game in general is also constantly changing - the best practices of even a year ago are, by and large, woefully inadequate today. Because of that, there are a number of critical modern day SEO mistakes that you would do well to avoid at all costs. the keyword conundrum Gone are the days where SEO success was all about stuffing as many keywords into the copy on your website as possible. These days, not only is that an ineffective way to rank highly in search engines - it's also a great way to get you penalized by sites like Google, too. You must resist the urge to keyword stuff because any gains that you do see will be short-lived at best and the consequences of getting caught are far too severe to risk. Having said that, none of this means that keywords aren'

Facebook Recent Update - What's going on?

Despite the fact that Facebook itself is about to celebrate its 14th birthday later this year, the world's most popular social network still happens to be among its most powerful - particularly if you're a marketer. As a platform, Facebook still averaged roughly 2 billion monthly active users as of June of 2017 - with about half of those users checking in at least once per day. Most people access Facebook an average of eight times per day according to comScore and it's a perfect opportunity for you to potentially reach as many as 68% of all adults in the United States at one time. But just because Facebook itself shows no signs of slowing down anytime soon doesn't mean that it hasn't changed dramatically since its original launch. Facebook was originally exclusive to a select few college campuses, for example, before rolling out to every Internet-connected user worldwide. From a certain perspective, periodic massive changes are built into the site's very DNA.

2018 social media trends...?

The new year is almost upon us yet again, which can only mean one thing: it’s time to look forward when it comes to social media, paying attention to all of the latest trends that will help guarantee that your 2018 campaigns get off on the right foot. Social media is likely to remain the most effective, cost-efficient and meaningful way to connect with your brand’s audience on a mass scale for the foreseeable future — these trends, in particular, will help you wield the full power of this revolution to your advantage. augmented reality has finally arrived Just a year ago, augmented reality seemed like it was still a long ways off as far as widespread adoption goes. Then, the iPhone X was released, and it brought with it a wide range of different features aimed at bringing AR to as many people as possible. Suddenly, AR is everywhere — which has compelling implications for your social campaigns in particular. We’re very close to an age where you can have your consumers project yo

6 reasons your medical practice needs digital marketing

In the medical field, marketing used to solely mean running radio and newspaper ads. Times are changing and medical practices are adapting to the evolving marketing tactics. In this digital era, it is important for your practice to leverage the tools you have at your disposal. 1. MORE PATIENTS ONLINE More and more patients search online now-a-days. Your patients or potential patients are asking Google, Yahoo, and Bing where and how to resolve their medical issues now more than ever. With the increase in recent years of people searching for help online, why would you not attempt to capitalize on them? 2. EASIER TO TARGET Digital marketing allows you to hone in your marketing efforts to just your target audience. You can be more effective with your targeted messages on just the channels your audience is spending their most time online. Also, certain channels like Facebook, Twitter, and Instagram allow you to show your ads to specific crowds based on demographics, int

How Does Search And Social Media Mix?

If you have taken the time to research the topic of how social media can affect your business’ SEO, then you have probably seen a few conflicting views. People who do not view a correlation between the two are held up on one factor. Search engines do not rank businesses higher on search results for who has the most Facebook likes or Twitter followers. This is true but that is narrow-minded thinking. Search engines have an algorithm that has so many factors that it filters through and utilizing social media hits on enough of them to make a huge difference! External Linking Search engines recognize inbound and external links to and from credible sites as a huge influence in their ranking system. If you have social media channels, we recommend you put links on your website to your social channels as well as a link on your social channels to your website. Facebook, Twitter, Google +, Instagram, Pinterest, LinkedIn, and the rest of the social channels are viewed by search engines